DEPARTMENTS
Behind The Scenes at CustomShirt1
Designing It, Creating It, Photographing It ... How We Get It All To You
Designing Zimmerli
Melissa tests media for new images

Finding the exciting, luxurious, rare items we offer, cajoling the artisans into making what doesn't exist, getting it here, and the ongoing photography which makes it possible for you to see everything isn't as hedonistic as wearing cashmere socks or fine Swiss underwear! But the ongoing two-continent, multi-country quest can be fun ... or funny ... so we decided to share some of it with you in a short photo essay.

Is it wonderful to wear a different pair of socks and underwear every day. Absolutely! But laundering them, before and after measurements, judging the fit and feel of hundreds of items gives pause to the pleasure. Nonetheless, when we say we test everything we sell, we mean it.

Do we enjoy working with gorgeous models? Duh! But around the 2,500th photo in the tenth hour under 6,000 watts of halogens, beauty tends to become obscured by sweat. Truthfully, we wouldn't trade it for anything! Here's a peek behind the scenes of CustomShirt1.

Behind The Scenes at CustomShirt1.com
     

Designing Zimmerli
It all begins with our visits to the Zimmerli design Studios
Designing Zimmerli
And comes down to "How do I wear this one?"
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Zimmerli Behind the Scenes- Shooting Women's Cocoon Loungewear
Shooting Women's Cocoon Loungewear
Shooting Socks
Get those cashmere ribs straight!
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Bresciani's Pure Cashmere Matching Socks & Scarf Set ... How to convey the deliciousness?
Bresciani's Pure Cashmere Matching Socks & Scarf
     
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Knitting Zimmerli Richelieu Shirts
Knitting Zimmerli Richelieu Shirts
Designing Zimmerli
Shooting the brand new line of Zimmerli dresses
     
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That must be one l-o-n-g top! Actually it's the new Pureness Delft Blue dress premiering in Spring 2010
The new Pureness Delft Blue dress (Spring 2010)
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Sally and Joelle getting Sarah ready in the brown Pureness dress for Spring 2010
Sally and Joelle getting Sarah ready in the brown Pureness dress for Spring 2010
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Marcoliani Cotton Ankle Socks and Zimmerli Lace Essentials!
I KNOW this new angle will work!
Marcoliani Cotton Ankles & Zimmerli Lace Essentials
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Marcoliani Cotton Argyles and Zimmerli Attitude! ... with attitude
Marcoliani Cotton Argyles and Zimmerli Attitude! ... shot with attitude!
     
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Joelle getting Sarah ready in the Zimmerli Silk Chiffon negligee for 2010
Joelle getting Sarah ready in the Zimmerli Silk Chiffon negligee for 2010
Designing Zimmerli
Shooting the brand new line of Zimmerli dresses
     
Making Marcoliani
Making Marcoliani's colorful merino socks
Designing Zimmerli
There's what on my derriere?
     
Designing Zimmerli
Zimmerli ...Aarburg, Switzerland
Designing Zimmerli
Sometimes even the kids help!
Designing Zimmerli
Nancy and Sarah preparing the Nightwear collection
Designing Zimmerli
Sometimes it's all worth it.
     
Designing Zimmerli
Joelle tends to crack too many jokes while we're shooting. This is the result!
Designing Zimmerli
Who, me?
     
Designing Zimmerli
Luxury socks ... all begins with the superfine yarns
Designing Zimmerli
The Result is simply awesome! Women's Acquarelle.
     
Designing Zimmerli
And Behind the Scenes ends when Kabbaz takes out the Nikon. Thanks for visiting!
     
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